A futuristic server room with illuminated panels and a blue LED-lit wall installation.

DELL EMC

Dell/EMC World Las Vegas Activation
Environmental Design, ISL
2017

Junior Designer

GOAL: A brand experience that championed Dell EMC’s VxRail products and cloud computing solutions while being engaging and memorable.

A high-tech arcade or entertainment room with illuminated geometric wall designs, a large monitor showing a woman in a lab coat, two lighted game screens, and a person playing a game involving a grid of green lights.
Two people working with large black panels featuring blue LED lights in a futuristic setting with hexagonal and geometric wall patterns.

An escape room experience, guests are met with walls of puzzles and an interstitial video leading them through the VXRail narrative excerpts, prompting sequential challenges.

Four men are gathered around a large panel of colored buttons, with one man actively pressing a button. They are in a modern indoor setting, possibly at a tech or gaming event, with a large screen in the background.
A technician working on a network server rack with multiple blue and yellow Ethernet cables.
Dimly lit room with illuminated blue-topped tables and futuristic design elements with glowing accents.

RFID-activated trophies, once retrieved from successfully solved puzzle walls, were placed in centrally located mirrored cases by guests that would then trigger a narrative excerpt and prompt the next challenge.

A modern room with black walls featuring geometric lighting designs, containing multiple black server racks with blue accents, and two illuminated tables.
A futuristic control room with illuminated hexagonal designs on the walls, staffed by three people in blue uniforms. There are electronic equipment, glowing surfaces, a large screen displaying the letters VSC, and a digital timer showing 8 seconds.